Category: All
Meaningful Management Metrics
What makes a management metric meaningful? Well, it needs to: Have CONTEXT. Have REASON. Have ACTION to follow. Yet, so many of…
5 Reminders about Patient Care and Team Dynamics from a Special Events Manager
How does Pebble Beach Resorts attract a waiting list of customers despite their significantly high prices year-around? How do they keep staff…
Somebody Save Me: The Vital Importance of Digital Marketing in the Healthcare World
We are thrilled today to share with you today’s guest post, coming from NY Times Best Selling Author & Business Advisor, Chris…
Top 4 Ascend Business Summit Presentation We Are Excited To Attend
We enjoy going to GOOD conferences. You know the kind where you learn useful information, meet new people and get excited to…
Beyond Salary: 5 Things to Consider When Evaluating an Offer?
Today’s guest post comes from Will Butler, Physical Therapist turned Financial Planning Extraordinaire, covering a truly important topic, the employee compensation package…
5 Ways To Build Brand Loyalty
Branding. Branding. BRANDING! So, I’ve been doing a lot more reading, research, and realizations about branding. If we go waaaaay back, #brandPT…
UpDoc Media Intern: Michael Mash
Today’s post comes from inaugural UpDoc Media intern, Michael Mash. For more about our interns, check out this video: UpDoc Media’s Inaugural Interns…
UpDoc Media Intern: Vien Vu
Today’s Fresh Perspectives post, comes appropriately, from one of our inaugural UpDoc Media Interns, Vien Vu. You can find in on Twitter…
My Top 5 Twitter Tips
Can you believe it? It’s been an entire month since the APTA NEXT conference. Can you say #Withdrawal?! And, just in case…
Fresh Perspectives: Care. Listen. Deliver.
According to entrepreneur Gary Vaynerchuk, “the best marketing strategy ever… CARE” One four letter word that should be at the heart of…
The Ultimate Student Resource Collection (2019 Updated)
This post was originally created for students attending the APTA NEXT conference back in 2016. Due to an overwhelming amount of demand…
APTA NEXT: The Future Is Now
This past week, the American Physical Therapy Association hosted their NEXT conference in Nashville, Tennessee. To say that the conference was spectacular,…
Fresh Perspectives: Physical Therapy as Prophylaxis
06PT as Prophylaxis: Forcing Injuries to take a DNS, Keeping Runners on the Start Line The thing that runners hate most in…
Fresh Perspectives: Practice What You Preach!
As a current DPT student and #fitnerdphysio, I value the importance of living a healthy lifestyle. This is as much for me…
The Physical Therapy Job Market Pulse
UPDATE 4/2017: Due to an overwhelming number of requests, I’ve decided to make available Pulse re-releases available to those who are newly…
Fresh Perspectives: A Conversation on Social Media & The Job Market
Here’s the backdrop of this conversation: After purchasing UpDoc Media’s DPT Career Primer, Mathew & Ben began to engage in some online dialogue to reflect…
3 Ugly Truths We NEED to Change about Physical Therapy
I know, I know… I’m usually so positive! Well, if I’m doing my job right, this post is going to be calling…
Half-Yearly Top 5 Therapy Insiders Podcast Episodes
Did Your Favorite Therapy Insiders Podcast Episode Make It Into The Top 5? We love doing Therapy Insiders (TI) podcast. Why? You…
5 Website Flaws That Are Killing Your Clinic
Over the last handful of weeks, I’ve noticed a concerning trend in the world of physical therapy regarding clinic websites. They suck.…
Why Are You NOT an APTA Member?
A few weeks ago we asked a question: Why are you NOT an APTA member? We received 500 responses. We analyzed all…