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5 Important Takeaways from #APTANSC 2016
A Fresh Perspective by Cruz Romero 1. The Attendance! There were over 900 DPT and PTA students at NSC this year! This…
What Would You Do If You Had Low Back Pain?
During the APTA Private Practice Section Annual Conference in Las Vegas, Dr. Gene Shirokobrod and myself decided to roam the streets with…
2016 Private Practice Human Resources Survey/Report
Earlier this year, we came out with the 2016 DPT Talent Acquisition Report. Most of the results were not surprising; however, the…
#PPS2016 Recap
Last week was the APTA’s Private Practice Section’s Annual Conference, #PPS2016. To say that it was off the hook… would still yet…
Strategic Partnership for Physical Therapy Version 2.0
Today’s Fresh Perspective comes from newly graduated Doctor of Physical Therapy, Mitch Babcock! There is a revolution happening in physical therapy. Physical…
Finances stressing you out? Don’t let it.
A guest blog post by: Joseph Reinke, CFA, CEO of FitBUX In many surveys, when asked what causes someone the most stress,…
An Exclusive Interview with APTA Leadership
A while back, we stirred the pot a bit by asking on social channels: “Why are you NOT an APTA Member?” We…
Top 5 Ways To Ruin A Company
Companies are built upon people; people who are organized together and work efficiently as teams. There are end-user facing team members, leadership,…
Practice Of The Week: Team Movement For Life
This week’s winner of the UpDoc Media Physical Therapy Practice of the Week is: Team Movement For Life! Let’s take a look at what…
5 Central Themes at #AscendEvent
Ascend is a business summit event hosted by WebPT, a company that identifies as being more than just an EMR company… they…
3 Production Principles You NEED To Know
Video is the future of digital media, and, it will certainly make up the majority of digital marketing going forward. Technology is…
5 Facts About Digital Marketing You NEED To Know
The future is already here. Digital marketing; SEO, SEM, website design/optimization, social media, live streaming, digital footprinting. It is expansive, and, it…
Management Metrics You NEED To Be Using
So a couple weeks back, I gave a grueling webinar called “Meaningful Management Metrics.” The feedback was that it was extremely useful,…
Practice of the Week: Southshore Physical Therapy
We’re pleased to present our Week #2 winner: Southshore Physical Therapy! Southshore PT grew out of a calling to create physical therapy experiences…
5 Creative Ways Your Clinic Should Be Using Snapchat
Snapchat. It’s a thing. How big of a thing? Well… take a look: “Why Snapchat is better than Facebook”, by CNBC “Is…
5 Keys To Social Engagement
Last week, we talked a lot about digital marketing; of course, with a specific emphasis on how to leverage digital marketing and…
The Future of Digital Marketing
Earlier this week, we covered the topic of digital marketing on two fronts: (1) how the term “digital” will become somewhat of…
Practice of the Week: Dynamix Physical Therapy
We’re pleased to present this week’s UpDoc Media Physical Therapy Practice of the Week: Dynamix Physical Therapy & Fitness The team at…
5 Reasons Content Is Dominating Digital Marketing
Building up towards WebPT’s Ascend Event, I thought to create a digital marketing and general business blog series. All in all, in…
Ignition Remix
For today’s Fresh Perspectives, Ryan Bourdo returns after surviving year 1 of Physical Therapy School! You can find his 1st piece “I…