Category: All
Productivity Done Right
There’s a problem with how clinical productivity is being done. We all know this. It’s no surprise… And, based on the some what…
2016 DPT Talent Acquisition Report
Just in case you missed it: Last week, UpDoc Media released the much anticipated (not to mention, FREE) 2016 DPT Talent Acquisition Report.…
Absence Of Failure vs. Presence Of Success
Success is a funny thing. It needs to be defined. It needs to be measurable. It can mean a great many different things… different…
Marketing Beyond ROI
Marketing is a funny thing. It’s an art. And, it is most definitely a science. Marketing without numbers is like sailing without instruments,…
Discharge Does NOT Mean Done!
Happy Monday! Starting off this week strong, I am very pleased to present another Fresh Perspectives by Aaron Perez. If you don’t know Aaron, get…
The Use of Barbells in Clinical Practice
Today’s Fresh Perspective comes from a highly engaged #DPTstudent who has deep passions to weave, fuse, and otherwise blow-it-up in physical therapy…
#CAconclave: The Future Is Bright
This past Saturday, I had the pleasure of crashing the California Physical Therapy Association’s Student Conclave in San Diego. How? Well… the week…
DPT Career Primer Announcement
CLICK HERE to get to the Physical Therapy Job Market Primer 2.0! Hey everyone, We’re really excited to make this announcement of…
3 UnBelievable Marketing Follies
It’s easy to think of marketing as primarily advertisements, promotions… getting people through the door and driving sales. It’s easy to forget…
Developing Your Personal Brand
Still can’t get enough of this pic from @DrBenFung Be you, do you, always stay true to your values. #branding #bizPT pic.twitter.com/Lu1DdoBMPb…
Top 5 Reasons to Hire a #FreshPT
Yeah… I know, I know… the request was for “new grad PT.” But, hey… I’m a social media guy & I can’t…
Do You Have a Mindset For Growth?
Today’s guest post is all about mindset and perspective. The mindset to grow and a perspective that doesn’t confine to limits. I’ll let our…
Fresh Perspectives: I Got In! Now What?
Today’s Fresh Perspectives comes from #DPTstudent, Ryan Bourdo. He shares his thoughts on how he got into this world of physical therapy.…
You Need to Drop This Childhood Concept!
You don’t need to be all things, to all people! Are you happy? Think back. How far back? Middle or high school.…
3 Critical Retail Marketing Strategies
Inspired by a Periscope broadcast during #APTACSM, I realized that basically every booth in the exhibit hall, save for one, failed to deliver…
5 Strategies to Combat Shrinking Reimbursement in Physical Therapy
Today, I’m pleased to present a guest post by Ryan Klepps of Strive Labs, a leader in the space of customer relationship management software.…
#APTACSM 2016: Recap & Reflection
Attending the APTA’s Combined Sections Meeting (#APTACSM) last week made me look back, reflect, ruminate, and make many plans for the future.…
California Love: APTA CSM 2016 Perspective
Good Times, Great People California is an interesting place. It’s incredibly vast, yet for a few days last week, felt…
PT Book Club: Start With WHY
Last night, I had the pleasure of facilitating the 1st discussion group of the PT Book Club started by UpDoc Media’s own,…
Online Marketing Strategy for Physical Therapy
Today’s guest posts comes from Paul Gough, a Small Business Icon Best In Class Winner for his Lead Nurture Marketing Systems. Paul is…