Category: Business Entrepreneurship & Practice Management
Blog posts and articles related to business, entrepreneurism, practice management, ownership, operations, supply chain, finance in Physical Therapy, Healthcare, Technology, and Information Systems.
Practice of the Week: Dynamix Physical Therapy
We’re pleased to present this week’s UpDoc Media Physical Therapy Practice of the Week: Dynamix Physical Therapy & Fitness The team at…
Meaningful Management Metrics
What makes a management metric meaningful? Well, it needs to: Have CONTEXT. Have REASON. Have ACTION to follow. Yet, so many of…
Top 4 Ascend Business Summit Presentation We Are Excited To Attend
We enjoy going to GOOD conferences. You know the kind where you learn useful information, meet new people and get excited to…
5 Ways To Build Brand Loyalty
Branding. Branding. BRANDING! So, I’ve been doing a lot more reading, research, and realizations about branding. If we go waaaaay back, #brandPT…
UpDoc Media Intern: Michael Mash
Today’s post comes from inaugural UpDoc Media intern, Michael Mash. For more about our interns, check out this video: UpDoc Media’s Inaugural Interns…
UpDoc Media Intern: Vien Vu
Today’s Fresh Perspectives post, comes appropriately, from one of our inaugural UpDoc Media Interns, Vien Vu. You can find in on Twitter…
My Top 5 Twitter Tips
Can you believe it? It’s been an entire month since the APTA NEXT conference. Can you say #Withdrawal?! And, just in case…
Fresh Perspectives: Care. Listen. Deliver.
According to entrepreneur Gary Vaynerchuk, “the best marketing strategy ever… CARE” One four letter word that should be at the heart of…
APTA NEXT: The Future Is Now
This past week, the American Physical Therapy Association hosted their NEXT conference in Nashville, Tennessee. To say that the conference was spectacular,…
The Physical Therapy Job Market Pulse
UPDATE 4/2017: Due to an overwhelming number of requests, I’ve decided to make available Pulse re-releases available to those who are newly…
Fresh Perspectives: A Conversation on Social Media & The Job Market
Here’s the backdrop of this conversation: After purchasing UpDoc Media’s DPT Career Primer, Mathew & Ben began to engage in some online dialogue to reflect…
5 Website Flaws That Are Killing Your Clinic
Over the last handful of weeks, I’ve noticed a concerning trend in the world of physical therapy regarding clinic websites. They suck.…
Productivity Done Right
There’s a problem with how clinical productivity is being done. We all know this. It’s no surprise… And, based on the some what…
2016 DPT Talent Acquisition Report
Just in case you missed it: Last week, UpDoc Media released the much anticipated (not to mention, FREE) 2016 DPT Talent Acquisition Report.…
Absence Of Failure vs. Presence Of Success
Success is a funny thing. It needs to be defined. It needs to be measurable. It can mean a great many different things… different…
Marketing Beyond ROI
Marketing is a funny thing. It’s an art. And, it is most definitely a science. Marketing without numbers is like sailing without instruments,…
DPT Career Primer Announcement
CLICK HERE to get to the Physical Therapy Job Market Primer 2.0! Hey everyone, We’re really excited to make this announcement of…
3 UnBelievable Marketing Follies
It’s easy to think of marketing as primarily advertisements, promotions… getting people through the door and driving sales. It’s easy to forget…
Developing Your Personal Brand
Still can’t get enough of this pic from @DrBenFung Be you, do you, always stay true to your values. #branding #bizPT pic.twitter.com/Lu1DdoBMPb…
Top 5 Reasons to Hire a #FreshPT
Yeah… I know, I know… the request was for “new grad PT.” But, hey… I’m a social media guy & I can’t…