Category: Marketing & Social Media
Leading edge best practice in social media, digital marketing, branding, and content marketing in Physical Therapy and healthcare.
APTA CSM 2017 CEO-Squared Podcast Episode
We had a special moment at CSM 2017 in San Antonio where we got to double up on CEOs and double up…
How To Grow A Following
Whether you are a student, new-grad #FreshPT, established professional, business owner, or find yourself within ranks of corporate management… building a following is…
Marketing for Physical Therapy in 2017
We talk a lot about marketing, here at UpDoc Media. (See below…) The Future of Digital Marketing 5 Reasons Content is DOMINATING…
Top 10 Therapy Insiders Podcasts of 2016
“You have to be burning with an idea, or a problem, or a wrong that you want to right. If you’re not…
Top 10 Blog Posts of 2016
Last year, we were honored to share with you our Top 10 Blog Posts of 2015. And, now… we are pleased to…
3 Business Competencies PTs NEED To Know
It’s not surprise nor secret: Physical Therapist know little to nothing about business. The most we can boast in our formal training…
Strategic Partnership for Physical Therapy Version 2.0
Today’s Fresh Perspective comes from newly graduated Doctor of Physical Therapy, Mitch Babcock! There is a revolution happening in physical therapy. Physical…
5 Central Themes at #AscendEvent
Ascend is a business summit event hosted by WebPT, a company that identifies as being more than just an EMR company… they…
3 Production Principles You NEED To Know
Video is the future of digital media, and, it will certainly make up the majority of digital marketing going forward. Technology is…
5 Facts About Digital Marketing You NEED To Know
The future is already here. Digital marketing; SEO, SEM, website design/optimization, social media, live streaming, digital footprinting. It is expansive, and, it…
5 Creative Ways Your Clinic Should Be Using Snapchat
Snapchat. It’s a thing. How big of a thing? Well… take a look: “Why Snapchat is better than Facebook”, by CNBC “Is…
5 Keys To Social Engagement
Last week, we talked a lot about digital marketing; of course, with a specific emphasis on how to leverage digital marketing and…
The Future of Digital Marketing
Earlier this week, we covered the topic of digital marketing on two fronts: (1) how the term “digital” will become somewhat of…
5 Reasons Content Is Dominating Digital Marketing
Building up towards WebPT’s Ascend Event, I thought to create a digital marketing and general business blog series. All in all, in…
Somebody Save Me: The Vital Importance of Digital Marketing in the Healthcare World
We are thrilled today to share with you today’s guest post, coming from NY Times Best Selling Author & Business Advisor, Chris…
Top 4 Ascend Business Summit Presentation We Are Excited To Attend
We enjoy going to GOOD conferences. You know the kind where you learn useful information, meet new people and get excited to…
5 Ways To Build Brand Loyalty
Branding. Branding. BRANDING! So, I’ve been doing a lot more reading, research, and realizations about branding. If we go waaaaay back, #brandPT…
UpDoc Media Intern: Michael Mash
Today’s post comes from inaugural UpDoc Media intern, Michael Mash. For more about our interns, check out this video: UpDoc Media’s Inaugural Interns…
UpDoc Media Intern: Vien Vu
Today’s Fresh Perspectives post, comes appropriately, from one of our inaugural UpDoc Media Interns, Vien Vu. You can find in on Twitter…
My Top 5 Twitter Tips
Can you believe it? It’s been an entire month since the APTA NEXT conference. Can you say #Withdrawal?! And, just in case…