What’s “UpDoc?”

UpDoc Media began as a media company for clinicians, by clinicians. The brand merge of the Therapy Insiders podcast, the popular manual therapy channel of The Manual Therapist now known as Modern Manual Therapy, and Blog @DrBenFung came together to create helpful content to promote and elevate healthcare from within while servicing healthcare companies in the very much under-served and under-attended business practice of direct to consumer marketing. The rest, they say… is history.

For more about UpDoc’s team, our mission, and the services we provide – please visit ABOUT US.

Popular Blog Posts, Articles, and Podcast Episodes

Top Posts & Articles

3 Positive Culture Shifts PTs NEED To Make

3 Business Competencies PTs NEED To Know

Negotiating Your Salary In 3 Steps

5 Things in Physical Therapy We CANNOT Ignore Anymore

The Know My Value PT Calculator: A Baseline Conversation Starter

Top 5 Ways To Ruin A Company

Permission To Move: A Physical Therapist’s Super Power

The Ultimate Student Resource Collection

UpDoc Media Influencers Lists

2016 Physical Therapy Influencers List

Top 40 Influencers of Physical Therapy 2017

Top 40 Physical Therapy Influencers of 2018

Top 40 Physical Therapy Influencers of 2019

Top Podcast Episodes

The Gift of Injury w/ Dr. Stuart McGill & Brian Carroll

What is FUNCTIONAL? w/ Dr. Craig Liebenson

Flipping Physical Therapy Upside Down w/ Dr. Jen Esquer

All Your Blood Flow Restriction Questions ANSWERED w. Johnny Owens

Primary Care Physical Therapy and Population Health w/ Mike Eisenhart

How to Develop a Magical Customer Experience w/ (R) Disney VP of Operations Lee Cockerell

Are you Human? Then you are in Sales w/ Daniel Pink

Take a Break People- w/ Daniel Pink NYT Best Selling Author

Entrepreneur Life w/ Gary Vaynerchuk

Research, Vibrators and Stretching w/ Greg Lehman

Cash-based is NOT a Physical Therapy Business Model

Productions

Star Wars Physical Therapy: Episode 3×10

Star Wars Physical Therapy: Episode 1RM

Why are you NOT an APTA Member?

What would you do if you had low back pain? – Live from the Las Vegas Strip

An exclusive interview with APTA leadership

For more productions, please visit our
Media Center.

Resources and Reports

Reports & Data Contribution Portals

The Job Market Pulse: What’s Normal Pay?

The Corporate Quality Index

The Practice Management Report – 2022 Moving Forward

The Payer Info Pool Report (Summer 2020)

The Talent Acquisition Report

The Physical Therapy & Allied Rehab Productivity Report 2020

The State of Marketing Report (2019)

Contribution Portal: The Job Market Pulse Open Data Pool

Contribution Portal: PT Payer Info Pool
Expanded disciplines are coming soon!

Publications

The Physical Therapy Industry Prospectus
UpDoc’s Amazon Best Seller

Marketing Resources

Word of Mouth Marketing 2.0

Digital Marketing Pre-Launch Checklist

12 Marketing Articles You Need to Read 5 Marketing Mistakes That Will Stunt Your Growth 5 Steps To A Captivation Story An UNEXPECTED Marketing Metric Payers Are Asking For 5 Website Flaws That Are KILLING Your Company

4 Marketing Metrics You NEED To Measure

3 Things In Healthcare That Are NOT GOING AWAY!

Growth Solutions

Learn More

Marketing Solutions

Website Development

Search Engine Optimization (SEO)

Content Marketing

Branding Strategy

Consulting

Google My Business Optimization

Online Business Listings, Visibility, & Citations Accuracy

Customer Review Campaigns & Reputation Management

Communities, Courses, and Webinars

Courses and Masterclass Groups

UpDoc Pathfinders: A Mentorship Community, Career Mapping, and Business Management Coursework Series

Job Market and Salary Negotiations Masterclass

Registration Opening Soon!
The Job Market Primer
Everything You Need To Know About Being A New Grad, Salary Negotiations, Resume Must-Haves, Negotiations, and More!

How To Sell Anything (Webinar)

6 SEO Mistakes You Are Making and How To Fix Them (Webinar)

UpDoc Communities

Physical Therapy Business & Entrepreneur Accelerator Group

The Job Market Pulse Group

On Employee Engagement, Talent Acquisition, and Team Building

How To Build An All-Star Team

Being Clear About Transparency

Attracting and Keeping Top Talent

How To Optimize Your Business For Millennials

The Link Between Performance and Culture